Beijing has "gifts" and Shougang has "style" | Silk steel wire-wound paintings selected as "Beijing's Foreign Affairs Gifts"

Source：Shougang News Center September 03, 2024

Recently, the award ceremony of the first "Beijing Foreign Affairs Gifts" collection activity was held in the library of Wangjing Street, Chaoyang District.After several rounds of selection by experts in the industry, 20 excellent works, including Shougang Silk Steel's "Fortune and Well-being" wire-wound painting, "Corner Tower" thousand-year mortise-and-tenon building blocks, and "Beijing Theme Silk Scarf", stood out as "Beijing Foreign Affairs Gifts", and all the award-winning works will be included in the Beijing Foreign Affairs Gift Reserve Bank.

"Last year, we handed in the application form on November 20, the conceptual design on December 1, and submitted the work on January 20 this year, which is an intense pace."Zhang Wei, the manager of Shougang Cultural and Creative Shop, smiled like a flower when she talked about the silk steel "Fortune and Well-being" wire-wound painting selected as a Beijing gift, "I was so excited when I heard the news of the award.My arms got 'goosebumps' and I could clearly feel the blood rushing to my face, all the way to the roots of my hair.This is the truest feeling of 'excitement'!"

Last October, a message in her circle of friends about the "Beijing Foreign Affairs Gift" collection made Zhang Wei more anxious.She had participated in the event on behalf of the Shougang Garden Company, and the Beijing Municipal Government Foreign Affairs Office and the Beijing Municipal Government Hong Kong and Macao Affairs Office had put Shougang on the invitation list.For a few days, she meditated hard and didn't sleep well."We have so many cultural and creative products, we can always choose a few to participate, right?"Know your enemy and know yourself, and you will not be in danger in a hundred battles.She immediately went online to check the situation of past foreign affairs gifts.She was shocked when she looked at it.Products such as famous enterprises and giants, cultural non-heritages, and Internet hotspots were listed."Are our products okay?"She couldn't help but drum up in her heart.

"Why not?"Ding Rui, designer of Shougang Parkwear Employee Innovation Studio, although petite, is a tough character who dares to "arm wrestle" with a strong man, "I see our cultural creations, in line with the 'Beijing's regional characteristics, cultural connotations, the story of the allegory'".I see that our cultural creation meets the requirements of 'Beijing's regional characteristics, cultural connotations, story moral', how can we know the answer without trying?"

Just say it and do it.From "Blessing to Home" silk steel gifts to "Snow Flying Sky" steel embroidery ornaments, from "Eighteen Weapons" chocolates to Shougang Four Seasons Cups, from refrigerator stickers, keychains, badges to Chinese New Year themed fridge stickers, keychains, badges to New Year-themed greeting cards and postcards.They pick up this and can't let go of that, just like facing their own "children".

Round and round, back to the original point."It is still necessary to launch a unique first steel style of cultural and creative products according to the requirements of the selection to have a chance of winning.At this juncture, bear the pain and also have to cut."Zhang Wei looked at the submission date approaching heart more and more nervous.After discussion, from the cultural elements, Shougang elements, audience elements and other aspects of selection, launched the Shougang Ski Jump paper sculpture hand-torn weekly calendar note, Shougang three scenes of blessings, "silk steel" winding painting, snow fly day "silk steel" ornaments, blessings, and the Shougang Ski Jump paper sculpture hand-torn weekly calendar note."Cicada Wing Steel" painting for the election.In the end, the "Fortune and Well-being" silk-steel-wound wire painting was selected among more than 100 works from more than 70 design organizations, enterprises and colleges and universities in the fields of culture and creativity, industrial manufacturing, science and technology fashion, and traditional handicrafts.

In the award commenting session, the judges highly praised the "Fortune and Well-being" silk-steel wire-wound painting with gold letters on red background and with Shijingshan Mountain, Shougang Ski Jump and Three Blast Furnaces as the background.In particular, it emphasized that Shougang developed the new material for cross-border application, which is an innovative carrier for interpreting the city's cultural symbols and creating the city's accompanying gifts.

Shougang silk steel series of works produced by Shougang Gitane Company and Shougang Cultural and Creative Studio.The collision of silk steel and cultural creation, so that the "steel embroidery" cultural and creative products fire out of a new height.Behind the exquisite creative products, full of more and more whimsical and technological content."Steel art" of the exquisite, from the exquisite technology.The diameter of the silk steel is only one-tenth of the thickness of ordinary A4 paper, the distance of five meters away from the position without the help of bright light almost can not see the appearance of the steel wire.

Art is not only food for the soul, it is also a conveyance of feelings."The series of works of "Silk Steel - Steel Embroidery", which is both soft and soft, with sharp contrast and strong artistic flavor, focuses on the dual attributes of practicality and aesthetics, combining the concept of materials and the essence of modern design, so as to sublimate the value of the brand.

Shougang Gitane company produces silk steel is a high-performance ferrochromium-aluminum fiber wire, mainly used in the gas boiler industry, that is, for natural gas industrial kilns full premix burner on the ball head to improve combustion efficiency.In addition, it is also "into" the field of environmental protection automobile exhaust purification, used in diesel vehicles carbon particulate capture filter on the screen.The silk steel not only ensures uniform temperature distribution under combustion conditions, but also inhibits NOx and CO emissions and promotes full combustion with good results.The high-performance ferrochromium-aluminum fiber wire has been awarded the certificate of "National Key New Product" by the Ministry of Science and Technology, and its technical performance indexes have reached the international leading level.

First-class products serve high-end, rich and diversified application scenarios.Due to its light and soft characteristics, the product can also be combined with other materials to become anti-radiation clothing, providing more special people with work and life protection.

"At first the reason why there is a newborn calf is not afraid of the tiger's vigor, because our silk steel products won the first prize of the Shougang Science and Technology Award gave us a lot of confidence, before deciding to take this product to rush.Before the industry experts also gave a high evaluation of silk steel, they think that in the cross-border integration of new materials applications, there is a lot of room for expansion.This time selected more to us to add the bottom line, if there is an opportunity we have to industry and government higher platform to try a try. in addition, this year's service trade conference, we shougang culture and innovation also set up a limited number of silk steel pegs paintings of parent-child interaction links, to let more children understand the silk steel, to understand the first steel, to understand the traditional culture of China, to make their own handmade gift, to their own loved ones."Ding Rui said seriously.

With the expanding influence of the "Beijing Foreign Affairs Gift" brand and the continuous innovation and upgrading of Shougang's cultural and creative products, the wire-wound painting of "Fortune and Well-being" is expected to become a bridge and link for more tourists to learn more about China, to fall in love with Beijing, and to get close to Shougang.At the same time, it will also inspire more cultural and creative enterprises and creators to actively participate in the wave of cultural and creative industries, and jointly promote the prosperous development of cultural and creative industries in Beijing and even the whole country.